Jessica Pardoe | PR, Marketing and Communications Blogger | See All Posts By Jessica Pardoe
Jessica Pardoe is a PR & Lifestyle blogger, writing about public relations and industry knowledge. Here you can find all posts by Jessica, articles are updated regularly and always written with passion.
We're just three days into the new year and there's already been a bit of a marketing cock-up by none other than McDonald's. A brand that I was only talking about a few days ago due to the impressive efforts of arguably it's biggest competitor. From being undermined by Burger King, to being outdone by… Continue reading Major McFail: McDonalds ‘Vegan’ Dippers
I've long been a champion of Burger King's campaigns. If I had to crown my favourite marketer of all time, it would undoubtedly be them. From their witty social media, to their wonderfully creative PR stunts, this is a brand that really has everything going for them. That's why their latest gig, unsurprisingly, got another… Continue reading 2019’s Creative Campaigns #20 – The Whopper Hides The Big Mac
This weeks #CommsSchool homework - which, by the way is a school put together by Stephen Waddington and Marcel Klebba to help educate PR professionals of all ages on how they can excel in this industry and build their own personal rapport - is to share my personal branding approach. And what better a time,… Continue reading #CommsSchool Homework – My Approach To Personal Branding
This fortnight's #CommsSchool homework is to share your blogging habits with the community. As well addressed by Stephen and Marcel in their Webinar on Tuesday, it's vital to keep on writing, and to populate your blog regularly. Otherwise, what's the point? But, how do you find the time to work a full-time job, go to… Continue reading #CommsSchool Homework – My Writing Habits
"Oh, you work in PR? You must be like, super loud then" "You can't be quiet and work in communications!" "If you're not confident, you're not going to make it" "But isn't your job just like, socialising?" "You're an introvert? You won't do well here..." I'm not usually one to succumb to the agg of… Continue reading You Don’t Have To Be Samantha Jones To Work In PR
2019 is just a few days underway, yet I'm finding myself writing about a new creative campaign every single day at the moment. Forget year of the Pig, it's the year of reactive PR... Apparently. Maybe there's something in the air this year following Vitamin Water setting the standards very late on in 2018. But at… Continue reading 2019’s Creative Campaigns #3 – The Army Needs YOU
After being a keen follower of the #PowerAndInfluence discussions, hosted by PR-superstar Ella Minty, for a while - I was so pleased when I was asked if I'd like to host one. Amongst some of the biggest names in the industry, it was a total honour to even be a part of these discussions, let alone a… Continue reading My #PowerAndInfluence Discussion Overview – PR & Morals
Today is my work-iversary at Tecmark. 12 months ago to the date, I was a timid (and not afraid to admit it) final year student walking through the doors of Portland Street for the very first time. Not really knowing what to expect. One thing I didn’t expect and never could have comprehended though is… Continue reading Looking Back On My First PR Work-Iversary
Hello and welcome to my eleventh interview of my ‘meet the PR blogger’ series. I'm almost finished with this series, so if there's any PR bloggers reading this that would be interested in getting involved - please drop me a message! Keep your eyes out for new additions for the next few weeks though. This time round, my… Continue reading Meet PR Blogger Helen Deverell
Hello and welcome to my tenth interview of my ‘meet the PR blogger’ series. I’m slowly but surely working my way through the masses of wonderful PR bloggers that i’ve interviewed – so keep your eyes out every week for new additions. I'm almost finished, so if there's any PR bloggers reading this that would be interested… Continue reading Meet PR Blogger Paul Sutton
Jessica Pardoe | PR, Marketing and Communications Blogger | See All Posts By Jessica Pardoe 