Jessica Pardoe is a PR & Lifestyle blogger, writing about public relations and industry knowledge. Here you can find all posts by Jessica, articles are updated regularly and always written with passion.
The back end of last year was a bit of a car crash for me, but things are really looking up now - that's in my personal life, but also professionally. It's quite clear that I lost my motivation when it came to blogging, so I thought to start the year afresh (because January doesn't… Continue reading Healthy PR Habits For ME In 2023
I don't normally do this, but I was thinking I'd love to have a place I can come back to and look at all the efforts of the past year, without having to go through my monthly Creative Campaign blogs. So, presenting to you, my list of stunts, ranked. Here's what I picked up on… Continue reading 62 Of My Favourite PR Campaigns From 2022, Ranked
Against all odds, we made it to the end of the year! And though admittedly I have been incredibly tardy with these blogs as the months have ticked on, I'm still really proud of our industry for another year of campaigns that continue to capture the very very best creative ideas and use them for… Continue reading My Favourite Creative Campaigns Of December 2022
This time last year, TikTok officially surpassed Google as the world’s most popular site. The perfect storm of lockdown boredom, a Vine-shaped hole in our hearts to fill and the demise of other social media platforms saw this relatively new idea rocket past its competitors. To date, there are over 1.5 billion active monthly users on the app, just… Continue reading Why I Don’t See TikTok Beating Google
We're very nearly at the end of the year but that's not to say there are any feet on brakes in the marketing world. In fact, we PR veterans know that things only get busier over November and December before they veer off towards the end of the year. This means a very tired Jess.… Continue reading My Favourite Creative Campaigns Of November 2022
My life has been a bit chaotic recently (understatement of the year, but we move), so here I am with another tardy blog. This week conceded my favourite time of the year - autumn. Not only was it a good month for pumpkins, falling leaves and pretentious coffees, but October also brought us several great… Continue reading My Favourite Creative Campaigns Of October 2022
Good morning! I hope everyone's doing well on this chilly day. Autumn's definitely arrived now, hasn't it? This is my favourite time of year, not least because Halloween, Christmas and Bonfire Night are just around the corner. I'm very excited to see what October brings in the way of brilliant minds thinking up even more… Continue reading My Favourite Creative Campaigns Of September 2022
You may or may not have seen the deleted clip of Steven Bartlett - who is no friend of this blog - talking about his perception of Gen Z employees and why he thinks they are, to quote "the least resilient generation that [he's] ever seen." All I'll say is having once worked in the… Continue reading Why Gen Z Are Actually Resilient As Hell
Something probably most of you don't know is that I actually went into PR with the intent to start a career in the music industry. My first kind of work experience was when I joined up with a music management company to help promote new and upcoming indie bands on their books. For a while,… Continue reading The PR-Fuelled Psychology Of FOMO
As I am writing this embarrassingly late, August does not just feel a lifetime away, it was. Now nearing the end of September, I've well and truly bid adios to those summer days for another year. Not that I mind being an autumn baby through and through, but when reflecting on the campaigns of August,… Continue reading My Favourite Creative Campaigns Of August 2022
Jessica Pardoe | PR, Marketing and Communications Blogger | See All Posts By Jessica Pardoe 