About me

My name is Jessica Pardoe and I’m an Account Manager at The Source, a lovely little PR agency in Chester, UK. Originally from the Staffordshire, I’m now living in Shropshire, somewhere I recently moved to after studying (and then graduating) at Liverpool John Moores University with a first-class degree in PR and business.

This is my blog that started as a class project and got a little out of hand. I write about all things PR and marketing here, from campaigns I love to thoughts I have on the industry. Often candid, I write what I feel here and I hope you enjoy reading my thoughts as much as I enjoy writing them down.

Guest Posts, Interviews & Media Comments

PR Moment – Top Tips For Selling In
PR Moment – When To Walk Away From A Client
PR Moment – How To Make Hybrid Working Work For You
PR Moment – 12 Predictions Why 2022 Will Be A Great Year In PR
Azeem Digital Asks – Episode #53, Jessica Pardoe Podcast Interview
PR Moment – How To Create A Viral Campaign
PR Moment – What’s The Best PR Advice You Ever Had?
PR Moment – How To Recover After A PR Fail
PR Moment – Your Top 10 PR Lessons From The Pandemic
Comms Hero – The M&S/Aldi Caterpillar Wars
Vulpes Communications – An Interview With… Jessica Pardoe
PRWeek – Burger King’s Tweet About ‘Women In The Kitchen’ Leaves A Foul Taste
Evoluted – Digital Women Of The Future
PR Moment – Seven 10-Minute PR Hacks
PR Moment – How The Pandemic Has Changed PR
PR Moment – How To Get Media Cut Through In A Time Of Covid
PR Moment – 10 Biggest PR Disasters Of 2020
Alive With Ideas – To The Brands Spreading Joy This Year
Work in PRogress – Issue #4 Interview – Jessica Pardoe
Grazia – The Impact Of Quarantine-Shaming People Online
Vuelio – Women In PR 2020
Alive With Ideas – 2020’s Campaigns So Far – Hits & Misses
Content Curated – Must Follow Marketeer: Jessica Pardoe
PR Moment – How Brands Can Use WhatsApp As A Marketing Tool
Vuelio – PR Blogger Spotlight: Jessica Pardoe
PR Moment– Learning From The Christmas Ads: How To Engage Audiences
Bulldog Media – 25 SEO Experts Talk About How SEO Will Change In 2020
PR Moment – Does PR Have An Age Problem?
Wadds – Why Is Print News Media Is Dying
PR Week – The School Curriculum Is Failing PR, We Need To Change That
Prowly – Why You Need PR To Be A Good Link Builder
PR Moment – Some PR Misconceptions
MK – How I Found My Way Into Digital PR
Vuelio – How Can You Ensure The Influencers You Work With Stay Safe?
Cision – Don’t Underestimate The Power Of PR In SEO
PR Moment – Which Degree Courses Make You ‘Good’ At PR?
PR Moment – Does PR Have A Drink Problem?
Bulldog Media – 34 Link Builders Talk About The Best Tactics For 2019
PR Place – Research: Proving The Value Of PR
Branswer – They Do Comms – Jessica Pardoe