Today is my work-iversary at Tecmark. 12 months ago to the date, I was a timid (and not afraid to admit it) final year student walking through the doors of Portland Street for the very first time. Not really knowing what to expect. One thing I didn’t expect and never could have comprehended though is… Continue reading Looking Back On My First PR Work-Iversary
Political views aside - as that's what I'm not here to talk about - whatever your opinions are on the current 45th President of the United States, Donald Trump are. I think one thing we can all agree on is that he is literally a PR's worst nightmare. But first off, lets talk about how… Continue reading Why Trump Is Every PRs Nightmare
As far as in-app update mistakes go, Snapchat topped the tables this week with their completely resigned interface that came with no prior warning or option to update. I think it's safe to say, having the app myself and following social media comments, that there's not a person who favours this update to its previous… Continue reading Did Snapchap REALLY Make A $1.3 billion Mistake?
Unless you've been living under a rock, you'd have heard of KFC and their chicken (or rather lack of) problem this week. A chicken restaurant that runs out of chicken due to a supply issue doesn't exactly sound like a recipe for success now, does it? But what does a company do in this situation?… Continue reading Crisis Management Is FCKing Important
You've probably heard of the 'white creme egg' campaign thanks to Cadbury's, who have promised to give away thousands of pounds to those who find an exclusive white version of the Easter-favourite 'creme egg'. But in reality - did they really think it through? Keen shoppers desperate to find one of the white eggs have… Continue reading Cadbury’s – Think It Through Next Time