April Fools' Day has rolled around for another year and now I'm working in the heart of public relations, it hasn't been as well received from me as previous years. While I was studying, I was a huge fan of April Fools' Day stunts, but that now I'm working within the industry - I'm a… Continue reading April Fools’ Day 2019 – The Best (And Worst) Efforts
When you work in Public Relations, keeping in touch with the news is an important part of your job. Whether it's seeking out journalists, eyeing out press opportunities or just generally keeping in the know; most of my days start with a quick flick through the news. And that's when I noticed this morning that… Continue reading #NoPhoneForAYear – my favourite campaign of 2019 ALREADY
After being a keen follower of the #PowerAndInfluence discussions, hosted by PR-superstar Ella Minty, for a while - I was so pleased when I was asked if I'd like to host one. Amongst some of the biggest names in the industry, it was a total honour to even be a part of these discussions, let alone a… Continue reading #PowerAndInfluence overview – PR and morals, where do you draw the line?
Social media isn't an easy thing to nail. Getting your creative content bang on, while also at the same time making sure that nothing you write can be misconstrued is actually really challenging. And that's without mentioning understanding social algorithms and getting posting times exactly right. If you're in charge of a large social account… Continue reading These are the companies that have got social media sussed
The 1st April is always a good time to generate PR and to get people talking about your organisation ,so there's no wonder as to why so many brands are getting on board these days. April Fools posts often go viral and spark a lot of conversation, which ultimately links back to your brand. Not… Continue reading This Years Best April Fools Stunts