I recently wrote about the latest debacle in influencer marketing which concerned ex-Love Island store Georgia Harrison promoting a product which most would largely argue was unethical. I've dabbled in influencer marketing, but I'm no expert. Nevertheless - I'm intrigued by it. So, to help out with the post I employed Scott Guthrie (who's an… Continue reading Guest Post: What’s It Like Working In Influencer Marketing?
Because who says the learning ends at university right? Though an initiative set up largely to encourage and teach PR students to "develop communities, create content, and get ahead in comms careers", the Comms School that has been put together by Stephen Waddington and Marcel Klebba seemed too generous to ignore. Plus, I'm a big… Continue reading #CommsSchool Homework – The PR Blogs I Admire
How can you make a change if you're just one person, right? That's what I always used to believe until I came across this quote (back in the good ol' 2013 Tumblr days). Be the change you want to see in the world And ever since then, it really did begin to change my outlook… Continue reading Your voices count. Really, they do!