Product placement is one thing, but have you ever heard of person placement? Well, if you haven't you're about to. Because the Golden Globes saw a perfect exemplar of it just a few nights ago with their Fiji brand representative; who just-so-happened to be in the right place at the right time... Over and over (and… Continue reading Creative campaigns #4 – the ‘Fiji water’ photobomb
So you've probably heard about Wetherspoons and their oh-so-bold move of deleting all social media this week. The popular pub chain resides in my heart, I mean, i'll always have a soft spot for Spoons and I personally can completely back their decision to 'ghost' all forms of social media. Wetherspoons dropped the 'bombshell' literally… Continue reading Who Needs Social Media, eh?