Jessica Pardoe | PR, Marketing and Communications Blogger | See All Posts By Jessica Pardoe
Jessica Pardoe is a PR & Lifestyle blogger, writing about public relations and industry knowledge. Here you can find all posts by Jessica, articles are updated regularly and always written with passion.
FINALLY, spring is on its way. I'm not sure about you, but I've just about had enough dark mornings and evenings - bring on the bees and the blossom because I'm such a spring baby at heart. Anyway, enough of that for now, we've got February to look back on first. Last month, some great… Continue reading My Top 5 PR Campaigns Of February 2023
I don't normally do this, but I was thinking I'd love to have a place I can come back to and look at all the efforts of the past year, without having to go through my monthly Creative Campaign blogs. So, presenting to you, my list of stunts, ranked. Here's what I picked up on… Continue reading 62 Of My Favourite PR Campaigns From 2022, Ranked
This time last year, TikTok officially surpassed Google as the world’s most popular site. The perfect storm of lockdown boredom, a Vine-shaped hole in our hearts to fill and the demise of other social media platforms saw this relatively new idea rocket past its competitors. To date, there are over 1.5 billion active monthly users on the app, just… Continue reading Why I Don’t See TikTok Beating Google
Good morning! I hope everyone's doing well on this chilly day. Autumn's definitely arrived now, hasn't it? This is my favourite time of year, not least because Halloween, Christmas and Bonfire Night are just around the corner. I'm very excited to see what October brings in the way of brilliant minds thinking up even more… Continue reading My Favourite Creative Campaigns Of September 2022
Something probably most of you don't know is that I actually went into PR with the intent to start a career in the music industry. My first kind of work experience was when I joined up with a music management company to help promote new and upcoming indie bands on their books. For a while,… Continue reading The PR-Fuelled Psychology Of FOMO
As I am writing this embarrassingly late, August does not just feel a lifetime away, it was. Now nearing the end of September, I've well and truly bid adios to those summer days for another year. Not that I mind being an autumn baby through and through, but when reflecting on the campaigns of August,… Continue reading My Favourite Creative Campaigns Of August 2022
Love Island, as it does every year, has me gripped by the throat. I'm ashamed to admit that I'm a big fan! But, with about 4 weeks left to go, we're already fast approaching the part I hate - the brand collaborations, the nightclub appearances, and the random partnerships that make absolutely no sense... 🤢… Continue reading Why Coupling Up With Love Islanders May Not Be The W You Think
It's the eve of the Jubilee and I'm about to close my laptop for the long weekend (thanks Her Maj!), however, I couldn't finish up without a little 'platinum special' Creative Campaigns round up, seeing as there have just been so many brilliant efforts that have caught my eye! From patriotic packaging to seasonal stunts,… Continue reading A Royal Affair Of PR Campaigns 🇬🇧👑
This article first appeared on PRWeek News, where I was so grateful to contribute! It’s the trial of the century and one we can’t avoid, not even for want of trying. As Johnny Depp sues ex-wife Amber Heard for defamation (and she retaliates with a counterclaim), the whole world has watched with intensity as years’… Continue reading Why It’s Wrong For Brands To Get Involved In Depp V Heard
Last week was Mental Health Awareness Week, and though there were plenty of great resources shared - we're all a bit guilty of forgetting about it after the fact aren't we? Every time there's a notable moment or an awareness day, week, or month, mental health is spoken about in abundance, but the truth is,… Continue reading #MentalHealthAwareness – 5 Things PRs Should Remember
Jessica Pardoe | PR, Marketing and Communications Blogger | See All Posts By Jessica Pardoe 