Jessica Pardoe is a PR & Lifestyle blogger, writing about public relations and industry knowledge. Here you can find all posts by Jessica, articles are updated regularly and always written with passion.
You've probably heard on social media or in the news about the notorious slip-up of Manchester-based establishment, Hawksmoor. And if you haven't, basically a couple dining at the restaurant ordered a £260 Bordeaux of 'the same vintage' (alright for some, right?) and instead were given a £4,500, 2001 bottle of Chateau Le Pin Pomerol. As somebody… Continue reading A £4,500 Mistake Worth Making?
I don't belong to the LGBT+ community, but if I did I can't say I'd be too happy with M&S's latest addition to their deli range. After oppression that's lasted an eternity, the acceptance of those belonging within the lesbian, gay, bisexual, transgender, queer etc. community has progressed greatly. This is thanks in no small… Continue reading M&S’s ‘LGBT Sandwich’ Is The Epitome Of Cheap Marketing
So the 21st May will mark the last #CommsSchool session (for now!). I think it's safe to say we've all learned a great deal though. To round off the course, our final 'homework' piece was to write a blog post about everything I've learned so far. And just for good measure, I'm going to drop… Continue reading #CommsSchool Homework – What Have I Learned?
I could actually title this blog post, '1000 Flawed Conceptions Of The PR Industry', but I want to keep you entertained. Because truth be told our industry is parlously flawed. There are many negative perceptions of the Public Relations industry and what it is. This is largely in thanks to a small number of those… Continue reading 22 Flawed Conceptions Of The PR Industry
You may be wondering why there are now condoms splashed all over my blog. But actually, I've a very good reason. Now, I haven't contributed to my 'Creative Campaigns' series in a while. I blame the hustle and bustle life, combined with my incapability to write about anything else once I get one idea set… Continue reading Creative Campaigns #11 -Durex’s Game Of Thrones Marketing
I'm an old soul, everybody I'm close to knows it. I'm 21 but I'm not an avid drinker or partier. I'm much more focused on, and interested in, my career than getting drunk all the while which is the stereotype typically inflicted on my generation. I'd self-claim that I'm old beyond my years. If not… Continue reading Instagram Are Testing Hiding ‘Likes’ – Here’s Why I Think That’s A Good Thing
This weeks #CommsSchool homework - which, by the way is a school put together by Stephen Waddington and Marcel Klebba to help educate PR professionals of all ages on how they can excel in this industry and build their own personal rapport - is to share my personal branding approach. And what better a time,… Continue reading #CommsSchool Homework – My Approach To Personal Branding
We all know that David Attenborough is too precious for this world and should be protected at all costs, but how much value do we place on him as an influential individual? I, for one, cling on to every last word he says. If Attenborough says the environment is in trouble, then it's bloody well… Continue reading The Attenborough Effect – Proving The Value Of PR, One Paper Straw At A Time
As more and more businesses announce administration, there seems to be an air of failure that the high street just can't seem to shake these past few years. Many big players including Toys R Us, Poundworld, Mothercare, Office, Maplin and more have shut up shop recently, and there are a whole host of reasons the… Continue reading The High Street Isn’t Dead, It’s Just In Metamorphosis
Many of you won't know, well - none of you in fact as I've not mentioned it to anybody - that I've been having a big personal struggle with blogging recently. Encompassed with the hard realities of working full time, trying to maintain a healthy gym schedule and a social life too - it's often… Continue reading ThoughtsOfJessica? I Don’t Know Her
