Jessica Pardoe is a PR & Lifestyle blogger, writing about public relations and industry knowledge. Here you can find all posts by Jessica, articles are updated regularly and always written with passion.
PSA: my new favourite Twitter account, (as of today) is the Series of Unfortunate Event's page. I often talk about what happens when brands get their PR wrong, but what happens when they get it right? I often see a lot of good PR, I mean, it's all around us every day (whether you realise… Continue reading A Not-So Unfortunate PR Plan